5 sustainability measures with real impact

5 ESG measures with real impact

Many companies have already recognized that sustainability is no longer a trend, but a necessity.
Customers, investors and other stakeholders expect companies to treat their employees fairly and do their bit to protect the environment.
In short: implement ESG issues within the company.
However, instead of seeing sustainability as a sincere task, some companies unfortunately see their sustainability efforts primarily as “green” marketing.
In particular, the purchase of CO2 certificates to minimize their own CO2 footprint, which is subject to criticism, harbours the risk of greenwashing.
Measures that minimize or prevent emissions are more effective than compensating for them afterwards.
In this blog article, we present five ESG measures that have a real impact – for your sustainability and your company.

Make your business operations energy-efficient

Focus on energy efficiency to reduce your environmental footprint.
Start by developing an energy concept: examine existing lighting, heating and cooling systems in your building and look for energy efficiency labels when selecting IT hardware and other equipment.
Even with external data centers that host your software or website, for example, you can save a lot on emissions by choosing energy-efficient providers.

Adopt a circular economy approach

Design your products so that they are durable, can be repaired and recycled at the end of their life cycle.
You can introduce recycling programs for your products and inform your customers about the entire product life cycle.
Product instructions can also include repair instructions and alternative reuse options to limit the throw-away mentality.

Invest in the satisfaction of your employees

Sustainability is a multifaceted issue that is often associated with climate protection.
However, we must not neglect the social aspect.
An important component of sustainability lies in the satisfaction of the workforce, because satisfied employees who are treated fairly stay with the company longer and are more motivated.
Offer fair pay, attractive employee benefits and opportunities for further training.
A healthy work-life balance, a good error culture and opportunities for co-determination help to create a positive working environment and allow your employees to develop their full potential.
In order to build a diverse and inclusive workforce, diversity and inclusion should be part of your company’s identity and part of the recruitment process.

Optimize your supply chain

For many companies, the supply chain is a black box.
However, a sustainable supply chain is crucial to achieving your corporate ESG goals.
Choose responsible suppliers and partners who adhere to high ethical and sustainable standards.
Where possible, give preference to regional suppliers to reduce transportation distances and support the local economy.
Due to often globally networked supply chains, this is no easy task.
With the VERSO Supply Chain Hub, you can create transparency in your supply chain.

Demonstrate transparency and accountability

Talk openly about your sustainability efforts, set yourself concrete, ambitious goals and remain open to continuous improvement.
It is important to put your money where your mouth is and communicate the results transparently.
Publish your ESG data, targets and measures in a regular sustainability report to keep your stakeholders informed and document your progress.   Our conclusion: Every step towards sustainability is a step in the right direction, but true sustainability requires a comprehensive rethink and the integration of sustainable principles into all aspects of the company.
Remember that sustainability is an ongoing process and take the time to evaluate and continuously improve your strategy.
The VERSO team will be happy to support you on your path to sustainability with our ESG software and advice from our sustainability experts.

* This information is summarized editorial content and should not be construed as legal advice. VERSO accepts no liability.